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The Mod movement, a super cool british subculture

modsThe Mod movement (abbreviation of modernism, term initially coined to define fans of modern jazz) is a youth subculture born in England in the early 1960’s. These kids, mostly coming from working class families were teenagers during the early stages of the economic booming, they also were the pioneers of eccentricity, conveying their individuality through a neat and innovative look, listening to alternative music such as soul, ska, beat and rhythm & blues, embellishing their Italian scooters with many lights and mirrors and spending their nights dancing in the clubs. They were obsessed by fashion and by the hedonistic cult of super-cool.

“New French line haircuts” inspired by the protagonist of French film they were fans of, extravagant fabric slim cut tailored suits, ankle boots, college style loafers with fringe or tassels and, above all, the classic M51 parka are some of the features of the outfit of a true Mod. Girls dressed androgynously, even though if was them who first embraced the trend of the miniskirt, that was born right in that time and that soon became shorter and shorter. As soon as the movement started to become more mainstream, it was also seen on some models. One of them was Twiggy, the top model who helped spreading it even outside the London circle. Have you ever watched Quadrophenia? It’s a manifest of youth restlessness with by the soundtrack of the Who, whose protagonist is the real Mod Jimmy.

This subculture of over 50 years old is very current, even if now shocking seems to have become a the norm rather than the exception. Some Mod vibrations are found in the photos we selected from the Spring Summer 2016 shows, which we mixed with photos from the past for our gallery: check them out and get inspired; these clothes and accessories will surely make their come back even in the future seasons.

 

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Gregorio Capineri Tosetti

28 Responses to The Mod movement, a super cool british subculture

  1. Jasmine says:

    I feel so happy that you are shedding light on the “mod” subculture! I am often referred to by my friends as alternative because I gain inspiration from British 60’s culture (well I am British) but now that they will be a big feature in fashion in coming seasons I am glad that they will finally appreciate it! So excited!
    http://unefillemorderne.blogspot.com

  2. adele says:

    Bellissimo post chiara :)))
    http://www.serlam.it

  3. Nadin says:

    loved this !

    killthemwithchic.com

  4. Katharina says:

    Love this kind of style so much <3

    XXO
    Kate

    http://www.katcherry.de

  5. Katharina says:

    Love this kind of style so much <3

    XXO
    Kate

    http://www.katcherry.de

  6. Hayley Larue says:

    Love this little history background!

    BlondieInTheCity.com

  7. Elizabeth T. says:

    Loving all of these photos! Thank you so much for sharing!

    XO, Elizabeth
    http://clothestoyouuu.com/

  8. Francesca says:

    Amo queste fotografie *_*

  9. Maria Vittoria says:

    I love the Mods! Quadrophenia is such a cult and it has such a great score! Thank you for this post x

  10. Sophie says:

    Thank you for such informative post <3

    and the photos are awesome <3

    xoxo, Best Bags 2016

  11. Nadin says:

    cool!
    killthemwithchic.com

  12. melissa says:

    bel post chiara!! adoro soprattutto le immagini un po’ vecchiotte :)
    http://www.sandalisughero.it/it/

  13. Lauren says:

    Being from England I’ve always loved the mod culture! Let’s hope it makes a comeback x

    http://www.wonkylauren.com

  14. nat says:

    love these pics
    the hairstyle back then was gorgeous
    xx
    http://anoddgirl.blogspot.com.au

  15. Michèle says:

    oh I always love such old school photos
    http://www.thefashionfraction.com

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