chiara ferragni shoes

Chiara Ferragni s/s 2014 campaign

I’m so excited to finally show you the spring/summer 2014 video and picture campaign of my shoe line Chiara Ferragni. The campaign was all shot by Justin Wu in Italy in one of my favourite restaurant in Milan. The inspirations … Continue reading


I can’t explain

This is what happens when a La Perla shirt is worn in Los Angeles streets. Ecco cosa succede quando una camicia di La Perla viene indossata per le strade di Los Angeles. You might also like:Mywardrobe photoshootMilan fashionweek day 6Red … Continue reading


Miami day 2

I’m in New York right now (today I’m shooting my first official Redken campaign and I’m more than excited) with a -2° temperature and looking at these photos from last week in Miami (where It always was at least 25°) … Continue reading


My Christmas Wishlist

Weather is getting colder…hearts are getting warmer…and radios are starting to play “All I want for Christmas is….” Yay! Holidays season is just behind the corner and, of course, we need to think about the gifts we would love to … Continue reading