Rihanna and Amina Muaddi had been looking at each other for a long time, and now more than ever their artistic union, cupid was the brand of singer Fenty, it is on everyone’s lips! It all started with Rihanna, who a few weeks after the launch of the first iconic shoe collection of designer Amina Muaddi, fell in love with her creations and started wearing them in some of her most famous appearances. Needless to say, in a short time, the Amina Muaddi‘s have become the most desired It-Shoes by the fashion system!
But who is Amina Muaddi? Right arm for a long period of the iconic Alexander Vauthier, Amina Muaddi, raised in Paris but of Jordanian-Romanian origins, immediately became one of the most appreciated young designers of fashion, creating shoes conceived by the desire to express a concept of modernity and avant-garde all female. She launched her namesake brand in September 2018 and in less than a week all models were sold out! The iconic contemporary cinderella heel, the toe and glitter with which they are scattered have made us all fall in love, representing at best a smart and sophisticated woman who does not take herself too seriously and makes shoes the key to the success of her style.
THE COLLABORATION WITH FENTY
Worn and re-worn by Rihanna, the creative director and owner of the Fenty brand, Amina’s shoes will be the object of the most awaited collab of this period. AMINA MUADDI X FENTY will be presented exclusively tomorrow 15 July, with the aim, by Fenty, of starting a glorious collaboration with some of the most deserving young talents in the fashion system. Who has been declared the “favourite designer” of Robyn Rihanna Fenty in person, will create a limited edition of bold styles and colours, pop materials and architectural heels, in an attempt to mix Amina Muaddi’s soul with the best unconventional spirit of Fenty. In a recent statement, Amina said she had “worked closely with the Fenty team to create shoes that represent the muse and the brand: strong, refined and feminine” OK, no more words are needed the countdown has definitely started! We are thrilled about it!