Designers 2 know - December 10, 2018

Free light

For Chiara Ferragni, a perfect photo doesn’t have strict rules. Being spontaneous, authentic and original is the secret to realize memorable pics. But there’s a detail she always focuses on: lighting. Light, especially the natural one, is what really makes the difference in a photograph. For Chiara, light is a true obsession that her mother Marina handed down to her, and even today is the detail that gives a special value to every pic.

When she was thinking about The Blonde Salad new headquarter, Chiara Ferragni wanted light everywhere. From the big windows that overlook Milan’s city center, the natural light floods the entire workspace, creating a warm and cozy atmosphere. A sensation that doesn’t disappear when the sun comes down to welcome the darkness. Light is freedom, and we can be its own authors, anytime and anywhere.

Artemide Come Together frees the light, in order to bring it everywhere and provide lighting on demand in any environment, indoor or outdoor. It’s designed like a modern torch, to fit perfectly in hand to accompany people through space, and it can be placed on every surface: on a table for a business meeting, but also on the floor for a photo shoot.

For the leading Italian company in the lighting segment, it’s a true 2.0 revolution, guided once again by designer Carlotta de Bevilacqua, Artemide Vice President and CEO, who created Sui, the first portable LED lamp by Artemide, in 1999. The evolution of this technology led the designer to imagine an instrument that could be free, even without being connected to a wall power: Come Together, in fact, is an innovative portable lamp, that delivers a perfect light with 16 hours of operation without being connected to a main power source using a Li-On rechargeable battery and USB charging port.

A free, creative and flexible source of light, perfect to design and create lighting atmospheres that can follow the workflow of a company that never stops, just like The Blonde Salad does.

#TBStips: Enter Artemide world straight from the brand’s Instagram account.

Discover Artemide Come Together lamp in our gallery below and get inspired by its free light in The Blonde Salad Instagram stories.

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