Lifestyle - November 23, 2022

Black Friday: all the Amazon offers and a new pop-up in Milan

A few days ago, Amazon kicked off Black Friday Week, an entire week dedicated to shopping for thousands of products on offer on the best-known online trading company around the world.

But beware, the most unmissable offers will only last 48 hours. The real Black Friday will start at midnight tomorrow 24 November, until 11.59 p.m. on Friday 25 November.

On Amazon you will be able to grab some of the best beauty products, electronics, then toys, household and kitchen items. The Black Friday initiative – originated in the 1950s in the United States, it is always the Friday after Thanksgiving – is an ideal time to get ahead with Christmas presents, buying products at unprecedented prices.


To celebrate Black Friday, Amazon is opening the Black Friday Gallery in Milan this year. In the heart of Brera, at La Rimessa dei Fiori (in via San Carpoforo), an exclusive pop-up store comes to life that will allow every visitor to live the magic of Christmas in a totally immersive experience. With creativity, magic and themed spaces, Amazon will accompany all customers on a journey of discovery of shopping and gift ideas.

Black Friday Gallery spaces and live streams on Twitch

All visitors to the Milan pop-up will be able to discover the products and services offered by Amazon in rooms with very different vibes. In the Artist’s Room it is possible to admire the work by the sculptor Jago called Relic, celebrating Made in Italy. Scenari italiani tells the story of Amazon’s support for small and medium-sized enterprises in Italy, taking us on a journey to the very places of the Belpaese. Then Il cielo in una stanza, a dreamlike space that recounts Amazon’s support for the community and charitable organisations (including Save The Children and Unifef). The last two rooms are the Green Room, entirely dedicated to sustainability, and Piazza Amazon, which immerses the visitor in a festive atmosphere complete with a giant rotating merry-go-round.

The Black Friday Gallery will be open until 25 November, but during the days there will be live streams on Twitch from some of the most famous streamers. Among them Riccardo Dose, Antonella Arpa, ilMasseo who will host the rapper ERNIA and Diego Naska will meet the singer Cristina D’Avena, the icon of cartoon theme songs who, to celebrate her 40 years of career, will release during the closing day of the pop-up, a musical box set with unreleased duets of her greatest hits.


Article produced in collaboration with Amazon.

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